Don’t Put this Book on Your Bookshelf - By Rick Williams

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People tell me they are “reading” my book, Create the Future. I wonder what they mean by that. Create the Future is not a novel that you “read.” It is not a book that will sit on your bookshelf.
If you don’t have a copy of Create the Future on your desk – you should! Please, give me a moment. Let me tell you what the book is really about.
If you are making difficult decisions for your company, any organization, or just for yourself, Create the Future is your handbook for making better choices – better decisions.
Create the Future is not a book to be “read” like a romance novel or to sit on your bookshelf waiting for your next vacation. Create the Future is a leadership guidebook – a process guide – that will be on your desk while you are making tough decisions.
Your responsibility as the leader is to create the future for your organization by the decisions you make today. Create the Future, the guidebook, gives you the principles and step by step exercises you will use to make decisions better matching your goals, risk preferences, and values.
I had a lunch meeting recently with the leader of the technology division of a large international firm. We were scheduled to talk about the work his division is doing and whether it could be relevant for a company on whose board of directors I sit.
He came to the lunch with a copy of Create the Future with tabs on chapters he is using with his leadership team. We did not talk about the book, but he wanted to show me how he was using it.
Check out this video. I give you a quick introduction to Create the Future.
Go to the book’s website HERE for information on how this leadership guidebook will be valuable to you in your leadership role. You will see endorsements from business and academic leaders across the world.
You can order the book directly from the website and get it long before September. From the website, you can also go to Amazon where you will see the Kindle and audio versions. You can also go to Barnes & Noble’s website.
I know you will find that Create the Future is a valuable guide for your decision making – when you must get it right. It will not sit on your bookshelf.
My Winter Walk Through the Forest
This past winter, I walked through a forest after a light snow fall. The forest floor was layers of green, dark-brown roots, light-brown pine needles, and white crystal snow.
When Monet created his lily pond paintings, he laid down layers of blue, green and white paint on the canvas that become the shimmering pond and magical lilies. Nature used the same technique to create this amazing and vibrant multi-layered composition on the forest floor.

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